Sales training courses with the BMS Sales Training Academy

We provide a range of sales training courses to equip individuals with the necessary sales skills, knowledge and structure to be successful in their sales careers.   

The first 3 months in a new company for any sales professional is critical and this is even more so for graduates. If you also consider that one of the most cited reasons for leaving a job is a lack of training then you can see why setting new starters off on the right journey is key.

With this in mind, the BMS Sales Training Academy has been created which is written, designed and delivered by full time, CIPD qualified trainers and endorsed by the Institute of Sales and Marketing Management (ISMM). Upon successful completion, all delegates will receive a Certificate in "Professional Selling" by the ISMM. 

The 10 day sales training course is focused around experiential learning and combines theory, interactive exercises and formal assessment. We've split the course into 2 modules.

BMS Sales Training Academy

Foundation Selling

The key topics of this course are:

  • Mind set for success
  • The 6 Step Sales Process
  • Generating leads and appointments
  • Qualifying opportunities
  • Effective questioning and listening
  • FAB - features, advantages and benefits
  • Dealing with objections
  • Closing and gaining commitment

Essential Selling

The key topics of this course are:

  • The different styles of decision makers
  • The psychology of the buyer
  • Advanced negotiation
  • Powerful communication
  • Presenting solutions
  • Planning and executing meetings
  • Proposals and summaries
  • Key Account Management

This is a great way to inspire your new recruit and give them a solid platform from which to build a long and successful sales career within your organisation.

If you would like to find out more about our sales training courses or our graduate sales recruitment programme, then please contact us.